CASE STUDIES & TESTIMONIALS

We make an impact for our clients

Our clients are our long-term partners. Here are some highlights of our work, past and present.

How we have helped clients in the past

Our team have helped thousands of clients over the course of their careers. Browse through our most recent work below.

Bendigo yoga retreat, Retreat Here

Retreat Here

Retreat Here is a retreat and events company well known in the yoga community for hosting weekend retreats across Australia. Retreats and events in Europe are available for groups upon request.

Retreat Here’s founders are passionate about providing their customers with immersive experiences that are uniquely balanced to nourish mind, body and soul.

All retreats and customised group events are designed for women in need of rest and rejuvenation. This is always combined with local produce, nourishing activities and social connection. 


They create their retreats and experiences with the local community in mind. Local wineries, accommodation venues, chefs and activity providers are carefully selected to design unforgettable guest experiences that also benefit the local community.

Bendigo yoga retreat, Retreat Here
Retreat Here yoga and wine retreat
Retreat Here yoga and wine retreat

What problems did we solve?

When we started working with Retreat Here, they needed help with their content marketing strategy. They needed a simple way to manage their social media campaigns and the content on their website.

Before providing a recommendation, our focus was on Retreat Here’s overarching digital marketing strategy. After a series of workshops and strategic discovery sessions conducted in person, we created a strategic framework with clear stages and marketing deliverables to help Retreat Here reach its longer-term business goals.

Retreat Here website

How is business going?

All retreats and group activities offered by Retreat Here are fully booked and in many cases, there is a waiting list.

The ongoing work we are doing helps the owners with their marketing direction, keeping their content marketing strategy focused on delivering value for their customers. The content pillars designed for social media provide Retreat Here with a simple and effective framework to produce engaging social media posts that resonate with their target audience.

We look forward to our continued partnership and Retreat Here’s upcoming events in Victoria.

Retreat Here website

The results after 9 months

All retreats
fully booked

Increased
Website Traffic

Improved Online
Engagement

More Consistent
Content

“Mankind Digital has been an enormous help with implementing our content strategy. Working with Keeley, Josh and the rest of the team has been a breeze, with clear and quick communication and thorough briefs of what we had to improve on our website and social media profiles. We now have lots more traffic and conversions on our website which we couldn't have done without Mankind! Thank you!”

Sabijn L.

FOUNDER, RETREAT HERE

Sabijn Linssen Yoga classes

Sabijn Linssen Yoga

We have been working with Sabijn Linssen Yoga (SLY) since 2020.

Designed by women, for women, SLY offers corporate, private and group yoga classes both online (virtual yoga) and in person. Virtual classes are available internationally and in-person classes are available in Melbourne, Australia.

Founded by Sabijn Linssen, SLY specialises in yoga for improved mobility, advanced breathing and stress reduction. Sabijn believes that yoga is for everybody and it has the power to improve your overall quality of life. We couldn’t agree more!

Sabijn Linssen Yoga classes
Sabijn Linssen yoga instructor
Sabijn Linssen yoga instructor

What did we do?

Following in-depth discovery workshops and digital strategy sessions, Mankind Digital conducted a series of customer interviews and monitored user behaviour on the Sabijn Linssen Yoga website. This helped Sabijn better understand the barriers her customers were facing on her website and the changes that were needed to improve the navigation. It also identified the additional information that customers needed before they could decide on booking with her.

From here, we conducted an SEO technical audit to determine the technical challenges with the website, along with SEO keyword research. This helped Sabijn to better understand the terms that potential new customers would use to look for her services online. We prepared SEO content briefs to write new website copy that would attract more of the right customers for her business.  

Where are we now?

Throughout our partnership, we have been very focused on helping Sabijn understand her target audiences’ needs, wants and expectations. This directly correlates to the experience her customers expect to have when they engage with her business online.

The feedback we received in our customer interviews gave Sabijn valuable insight that was used to update her website. The information requested by her customers was added and the navigation of the website was updated. Since these changes have been made to the website, Sabijn has reported an increased number of enquiries from customers seeking corporate and private yoga sessions. Her existing customers have commented that the website is now easier to use and they can book online classes faster.

The results in just 8 months

Increased
Enquiries

Enhanced User
Experience

Improved
SEO

Larger Group
Classes

“Keeley and her team have conducted various customer research interviews for SLY, which has given me a clear understanding of the changes that had to be made to make my website more user friendly and to improve the navigation in order to convert more leads. They also helped me with a very thorough SEO strategy, which has made a huge difference for my website. I am SO pleased with the result and I would recommend Mankind Digital in a heartbeat.”

Sabijn L.

OWNER, SABIJN LINSSEN YOGA

Spacemaker Home Extensions

With a strong focus on creating homes with sustainability and energy efficiency in mind, Spacemaker Home Extensions are one of Victoria’s premium custom home builders. They have been renovating and extending homes in Melbourne’s most elite suburbs since 1969.

Whilst building is not our core area of focus at Mankind Digital, our Founder has been working with Spacemaker Home Extensions since 2017. We are proud to partner with brands that are passionate about sustainability and the environment, especially those that bring these principles into everyday living and our homes.

Spacemaker Home Extensions sustainable home extensions
Spacemaker Home Extensions sustainable home extensions

What work have we been doing?

Our strategy has always been to position Spacemaker Home Extensions as a premium brand online. This aligns with the quality of the homes they design and build for their clients.
In 2021 to date, we have been working with Spacemaker to improve their digital footprint and brand presence. This includes digital marketing strategy, social media marketing, graphic design, Search Engine Optimisation (SEO), reporting, website audits and website user experience analysis.
We are also responsible for managing their Instagram and Facebook pages. We create content for social media, the Spacemaker website (including SEO copywriting) and content outreach. Collaborations with suppliers and partners also fall under our remit.
Spacemaker Home Extensions Instagram gallery

Where are we now?

Spacemaker are currently unable to keep up with the number of enquiries they receive. They are in the luxury position to choose the clients they would like to work with.

Since our social media and SEO campaigns commenced in 2021, Spacemaker has experienced an uplift in enquiries and qualified leads. The enquiries they now receive are from higher-value customers. New customers have commented that they were compelled to call Spacemaker after researching them online. This research started with a generic Google search for keywords relating to renovations in Melbourne, followed by checking Spacemaker for credibility on social media.

Customers have also been calling Spacemaker directly from our social media posts, noting the professional branding on Facebook and Instagram.

Spacemaker Home Extensions Instagram gallery

The results: 4 month snapshot

Contact Form
Enquiries +63%

Visits from Social
Media +76%

Brochure
Downloads +10%

Instagram
Following +17%

“Hi Keeley, I just wanted to say a big thank you for all the great work Mankind Digital has provided to Spacemaker. In the time we have been partnered with Mankind Digital our website and SEO performance has increased with enquiries beyond our expectations. We have seen a substantial improvement in both enquiry quality and quantity, which is just what we had hoped for when we started our campaign together.

The increase in social media performance as a direct result of your hard work has been fantastic too. We frequently receive comments from customers who have found us through Instagram and contacted our office. Others have found us through our Google search, driven by our strong SEO campaign. Consistently, the comments we hear from our customers is how professional they found these platforms, which in turn encouraged them to contact us.

Keeley, as you are aware, providing a professional campaign that reflected Spacemaker's quality product with all our marketing, was a big requirement for me. This is why I engaged you and Mankind Digital. I can honestly say, we have been thrilled with our decision to partner with you and we look forward to more fantastic results in the many years to come.

Keep up the great work Keeley!”

Tim H.

SPACEMAKER HOME EXTENSIONS

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