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If you have a business in the tourism sector, search engine optimisation is the magnet that will consistently provide you with new enquiries and bookings.
Here are 6 other reasons why SEO is important for a travel business:
Copywriting is the most powerful way to connect with and influence travellers, especially when it’s done exceptionally well… We are native English speakers specialised in copywriting for websites and international media publications in both print and digital formats. We offer complete content development services, along with an editing service for existing content to assist with grammar, spelling and tone in English.
Knowledge is empowering and numbers are our forte.
We dive into the data collected on your existing website and monitor competitor activity to develop SEO strategies that thrive. Mankind Digital can help your business to:
Increase your real estate on search engines and maximise your brand presence online with local SEO
We can help to build up your professional profile on Google to give your business the best chance of reaching, connecting with and attracting new customers. Our local SEO services include:
Copywriting is the most powerful way to connect with and influence travellers, especially when it’s done exceptionally well… We are native English speakers specialised in copywriting for websites and international media publications in both print and digital formats. We offer complete content development services, along with an editing service for existing content to assist with grammar, spelling and tone in English.
Optimise your website to appear prominently on search engines
Technical SEO is what happens behind the scenes on your website to ensure that your site is performing to its highest potential. Our experts combine technical SEO practices with SEO tactics to deliver results for your business.
We can help with:
The tourism sector is a crowded place. There are millions of businesses all vying for space on search engines and that space is limited to 10 results on page one of Google. Often, even less. When a tourist is searching for information about an experience, a destination or an itinerary, where is the first place they usually go? Whether you like SEO or not, search engine optimisation is important for travel businesses, brands and destinations that want to reach potential customers online.
There are a number of tools available online to help with discovering new keywords and phrases, however, a keyword strategy and content plan is fundamental to the success of your SEO campaign. Depending on your specific niche in the tourism industry and your service offering, your audience, competitors and the volume of people searching for keywords relating to your services, your keyword strategy will differ. Speak with us about your objectives and we can help to guide you in the right direction.
Yes. According to the Council of Australian Tour Operators (CATO), there are X tour operators trading in Australia in 2021. SEO is particularly important for tour operators due to the high volume of customers needed to deliver regular tours. An SEO strategy that is right for your tourism business can help to attract more of your ideal customers and differentiate your business from competitors.
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