Our philanthropic pursuits and partnerships

Creating a tourism future that benefits people, communities and places

Mankind Digital supports responsible travel and tourism businesses, destination marketing organisations and government agencies globally. We select partners who share our passion for implementing sustainable and regenerative tourism practices that deliver positive benefits for people, places and nature. Through funding, collaboration and assistance, we show our commitment to a future where community well-being and regenerating the natural world to restore biodiversity are valued and prioritised.

Our team of tourism marketers, copywriters and training facilitators choose to work with clients who share our vision, values and dedication to our guiding principles.

Investing in the future

We fund projects that align with our vision for a world where people, places and ecosystems are nourished and nurtured. These include:

We donate 1% of our annual business revenue to 1% For The Planet to offer direct assistance to organisations that focus on protecting the environment and celebrating First Nations culture. Through this commitment, our financial contributions provide support to reputable local organisations, initiatives and causes.

Our funding helps the Really Regenerative Centre in their thought-leading work to build and develop regenerative capability through learning, research, bioregional development projects and place-based change. The centre hosts a worldwide community of over 500 organisations that are part of its Power of Place, a learning journey for regenerative place-based transformation.

Through our contribution to Regenerate Australia’s tree-planting program, we help sequester carbon across Australia. The organisation also plans to rehabilitate parcels of degraded land through improved soil health and restoring water cycles.

We make regular donations to the Great Barrier Reef Foundation to help protect and regenerate the reef. This directly assists the foundation’s environmental action work along with projects that are creating new, improved technologies to better preserve it.

The Karrkad Kanjdji Trust works to conserve some of Australia’s most unique Indigenous territories and communities. They assist First Nations Ranger groups to deliver initiatives that include environmental conservation, education and employment for First Nations people.

We allocate funding to the Bob Brown Foundation’s campaigners and activists so they can better protect landscapes and scenery, along with wildlife and marine ecosystems in Australia and Antarctica. Some of their projects involve preserving the Tarkine/Takayna in Tasmania, and stopping krill fishing and toxic salmon farms.

We contribute a percentage of our revenue to Give2Cuba, for projects that provide basic survival essentials, disaster relief and help preserve Cuban culture. We collaborate with our client and fellow philanthropist, Cuban Adventures, to build strong Cuban communities through humanitarian and cultural initiatives.

Our Partnerships and Alliances

Mankind Digital forms strategic partnerships and collaborates with industry professionals, associations and training partners. Our information and educational content reaches a wide audience of tourism professionals and consumers, increasing demand for more sustainable and regenerative approaches to tourism. Some of our alliances include:  

The Tourism CoLab

We support The Tourism CoLab’s work as innovators in the field of regenerative tourism development, co-designing tourism experiences with local communities in conjunction with organisations who share their values. This helps create ongoing improvements for local culture, preserves natural attractions and contributes to the local economy. We facilitate training through The Tourism CoLab that enables tourism professionals and academics to broaden their knowledge of regenerative tourism in order to better redesign tourism with a regenerative mindset.

Rooted Storytelling

We work in partnership with JoAnna Haugen from Rooted Storytelling to deliver tourism marketing and communications audits. JoAnna supports travel and tourism content creators to develop more intentional communications without greenwashing. She is also a keynote speaker and provides educational content and training to destination marketing organisations, travel businesses and PR teams. 

Travel Writers Radio

Our founder facilitates a radio show segment as subject matter expert in sustainable and responsible tourism on Travel Writers Radio. Here, she interviews industry thought-leaders in order to share practical examples of responsible tourism in action, aimed at helping travellers and tourism professionals understand its positive impacts while learning how to travel more responsibly.

Memberships

The membership fees for organisations we align with help fund training and events, along with important industry development projects. We also actively contribute our knowledge and expertise at events and workshops organised by our membership alliances.

Skål International
Melbourne

Mankind Digital is an active member of the Melbourne chapter of Skål International, an organisation that works to strengthen the tourism sector by uniting and empowering travel and tourism professionals. We were honoured to be awarded at the 2022 Skål International Sustainable Tourism Awards in the Educational Institutions, Programmes and Media category. We were privileged to be awarded again in the same category in 2023, and placed third in the Communications category in 2025.

2022 Winner

Educational Programmes & Media

2023 Winner

Educational Programmes & Media

2025 3rd Place

Communications

2022 Winner

Educational Programmes & Media

2023 Winner

Educational Programmes & Media

2025 3rd Place

Communications

Sustainable Travel
International

Mankind Digital is a Guardian Member of Sustainable Travel International, and our founder and co-Director is also an ambassador. Since 2021, our travel carbon footprint has been independently audited and verified by Sustainable Travel International. Alongside supporting their carbon offset and sequestration programmes, we have contributed additional funding to offset our total travel carbon emissions, resulting in a verified offset of 8.81 MT of CO2. We also promote their tools and resources to support more responsible and sustainable tourism practices.

The Tourism CoLab Communiversity

We are members of, and contribute to, the learning environment hosted by The Tourism CoLab. The CoLab Communiversity is a community of practice, providing resources, training and mentorship programs and networking opportunities for people who work in regenerative development and tourism.

Young Tourism Network

Mankind Digital is a member of the Young Tourism Network (YTN), Victoria’s peak body for young professionals in the visitor economy. YTN connects students, emerging leaders and industry professionals to build careers in tourism. It delivers networking events, professional development opportunities and mentoring that strengthen skills and connections across tourism, hospitality and events. Through its programs, it fosters knowledge sharing, leadership development and career progression within Australia’s tourism industry.

Creatives for Climate

We’re proud to be members of Creatives for Climate, helping to drive positive environmental change through creative collaboration. Our membership of this worldwide network strengthens our team’s work in the field of sustainable tourism marketing and communications by giving us access to global knowledge, tools and expertise. We are empowered to design impactful and responsible campaigns that better inform and inspire travellers as we work towards a more regenerative future for the tourism sector.
Flourishing Businesses

Flourishing Businesses

The Flourishing Businesses community enables people in business to work together to create fair and regenerative societies, environments and economies so that all life on earth can flourish for generations. Our sustainable tourism marketing and communications team gains access to learning materials, resources and tools through our membership, assisting them to drive meaningful, lasting change focused on regenerative development.

Find out more about our efforts that go beyond sustainability alone, the impact we are making and our commitments to keep learning, evolving our business model and increasing our ripple effect.

Working together for people, our planet and places

The Mankind Digital team is passionate about driving positive change in the tourism sector worldwide. By funding, partnering with and forming alliances with individuals and organisations that prioritise co-designing and developing sustainable, regenerative and responsible approaches to tourism, our impact has a far greater reach than if we operated alone. 

If your organisation is committed to creating and sharing responsible tourism products, services, experiences and places, talk to us about how we can support you with your marketing and communications strategy.